LG Electronics is a part of the LG Corporation, the fourth-largest chaebol in South Korea, and its global sales reached US$55.91 billion (₩ 59.04 trillion) in 2014. It comprises four business units: Home Entertainment, Mobile Communications, Home Appliances & Air Solutions and Vehicle Components, with Starion India as its main production vendor for refrigeration and washing machines in the Indian sub-continent. LG Electronics acquired Zenith in 1995 and controls 37.9 percent of LG Display as of 2013. Since 2008, LG Electronics remains the world’s fourth-largest LCD television manufacturer. The company has 128 operations worldwide, employing 83,000 people
History Of LG
In 1958, LG Electronics was founded as GoldStar (Hangul: 금성). It was established in the aftermath of the Korean War to provide the rebuilding nation with domestically-produced consumer electronics and home appliances. The start of the country’s national broadcasting that created a booming electronics market and a close relationship it quickly forged with Hitachi helped GoldStar to produce South Korea’s first radios, TVs, refrigerators, washing machines and air conditioners. GoldStar was one of the LG groups with a brethren company, Lak-Hui (pronounced “Lucky”) Chemical Industrial Corp. which is now LG Chem and LG Households. GoldStar merged with Lucky Chemical and LS Cable on 28 February 1995, changing the corporate name to Lucky-Goldstar and then finally to LG Electronics.
The LG SL9000 was one of several new Borderless HDTV‘s advertised for release at IFA Berlin in 2009. LG Electronics launched an OLED TV in 2013 and 65-inch and 77-inch sizes in 2014. LG Electronics introduced its first Internet TV in 2007, originally branded as “NetCast Entertainment Access” devices. They later renamed the 2011 Internet televisions to “LG Smart TV” when more interactive television features were added, that enable the audience to receive information from the Internet while watching conventional TV programming.
In November 2013, a blogger discovered that some of LG’s smart TVs silently collect filenames from attached USB storage devices and program viewing data, and transmit the information to LG’s servers and LG-affiliated servers. Shortly after this blog entry went live, LG disabled playback on its site of the video, explaining how its viewer analytics work, and closed the Brightcove account the video was hosted on.
LG manufactures remote control models that use Hillcrest Labs‘ Freespace technology to allow users to change channels using gestures and Dragon NaturallySpeaking technology for voice recognition.
In 2016, exclusively to India, Indian arm of South Korea’s LG Electronics Inc started selling a TV that would repel mosquitoes. It uses ultrasonic waves that are silent to humans but cause mosquitoes to fly away. It was released on 16 June 2016. The technology was also used in air conditioners and washing machines. The TV is aimed for lower-income consumers living in conditions that would make them susceptible to mosquitoes.
In 2018, it was reported that LG was planning to sell big-screen televisions that could be rolled up and retract automatically with the push of a button come 2019.
In April 2021, LG officially confirmed that it will shut down its mobile division. Earlier, there had been rumours that LG considered selling its mobile division with Vingroup and Volkswagen named as potential buyers.
LG G4 range
LG Electronics used to manufacture smartphones and tablet devices. Other than the G3, LG officially unveiled the curved smartphone, G Flex, on 27 October 2013. LG released it in South Korea in November 2013 and later announced releases in Europe, the rest of Asia and North America. At Consumer Electronics Show in January 2014, LG announced a US release for the G2 across several major carriers. In 2015, LG released LG G4 globally in late May through early June. On 7 September 2016, LG unveiled the V20, and the V30 was announced on 31 August 2017. LG G6 was officially announced during MWC 2017 on 26 February 2017. The G7 ThinQ model was announced at a 2 May 2018 media briefing.
In April 2021, after months of speculation, LG confirmed that the smartphone division will be officially shut down in July 2021. The decision to shut down LG Mobile came about from poor sales caused by stiff competition from rival Samsung and Chinese budget brands such as Oppo and Xiaomi. LG became the first major smartphone brand to completely withdraw from the market.
In 2014, LG announced three new additions to the G series of tablets, which have LG’s Knock Code feature, allowing users to unlock devices with a series of taps. The tablets also feature Q Pair which allows tablets to sync up with a smartphone, with phone calls and text messages passed on to the tablet in real time.
LG Watch Urbane LTE
LG G Watch R
LG and Google announced the Android Wear-based smartwatch, the LG G Watch, that was in June 2014. In August 2014, the LG G Watch R that has a circular face (similar to the Moto 360) was released. The LG Watch Urbane that LG’s third Android Wear-based smart watch has released in April 2015. This was the first device to support newer smartwatch features such as Wi-Fi, and new parts of Android Wear‘s software interface, like the ability to draw emoji to friends.
In 2015, LG announced a Bluetooth keyboard that folds up along the four rows of keys for portability. The Rolly keyboard is made of solid plastic. Two tiny plastic arms fold out from the end of the keyboard to support a tablet or smartphone and it can toggle between two different Bluetooth-connected devices at a time. Battery life is an expected three months on a single AAA battery.
LG Signature LSA 50 A air purifier
LG manufactures home appliances including refrigerators, washing machines, tumble dryers, vacuum cleaners, air conditioners and microwave ovens. In June 2014, LG Electronics announced the launch of its smart appliances with HomeChat messaging service in South Korea. HomeChat employs LINE, the mobile messenger app from Korean company ‘Naver‘, to let homeowners communicate, control, monitor and share content with LG’s smart appliances. Users can send simple messages, such as “start washing cycle,” in order to control their washing machines.